Alter Ego Italy TF Intense Ash (Choose Your Color) Color:10/11 Blonde Platinum Intense Ash Milk proteins and milk_shakes patented

Milk proteins and milk_shakes patented Integrity 41 complex are the key ingredients and ensure this shampoo repairs the hair cuticle whilst protecting colour against free radicals

Available in 4 options

Light texture

gently squeeze excess water from hair and apply conditioner from mid-length to ends

Alter Ego Italy TF Intense Ash (Choose Your Color) Color:10/11 Blonde Platinum Intense Ash Milk proteins and milk_shakes patentedAlter Ego Italy TF Intense Ash 3. 38oz (Choose Your Color) is a professional hair color formula that delivers reliable, consistent results. Techno Fruit Color empowers professional colorists with proven high performance results to increase the success of in salon services. Provides excellent coverage and vibrant color with a conditioning finish. For professional use. Available in 5 options.